OUR STORY
REDUCE COSTS.
SIMPLIFY OPERATIONS.
Velocity Material Handling Solutions is a full-service material handling company serving businesses from high-growth SMBs to large-scale industrial enterprises. We combine deep technical expertise with an unwavering commitment to uptime.
MISSION
To provide the most reliable, efficient, and precisely-engineered material handling solutions available — maximizing your operational throughput while minimizing downtime.
VISION
A world where every warehouse and distribution center operates at its full engineered potential, powered by equipment that never fails when you need it most.
VALUES
Precision over shortcuts. Reliability before profit. Safety above all. We measure success in uptime hours, not unit counts.
WHO WE ARE
Built on a Legacy.
Focused on the Future.
Velocity Material Handling Solutions is the evolution of American Forklift Material Handling Co. (AFMH Co.), a trusted family-owned and operated business that has proudly served customers since 1988.
What began as a forklift service company has grown into a full-service provider specializing in material handling equipment, pallet racking, warehouse solutions, dock and door systems, facility maintenance, and integrated support services. As our customers' needs evolved, so did we—expanding our capabilities while staying true to the values that built our reputation.
Today, we proudly support everyone from local businesses to multi-site operations and Fortune 500 companies throughout Southern California and beyond.
WHY VELOCITY?
Our philosophy is simple: deliver enterprise-level service without enterprise-level pricing.
Unlike many companies that rely heavily on subcontractors, we perform the majority of our work in-house. By maintaining direct control over our operations, technicians, project management, and customer support, we're able to:
- Reduce unnecessary overhead and third-party markups
- Deliver faster response times
- Maintain consistent quality from start to finish
- Provide greater accountability on every project
- Pass real cost savings directly to our customers
Whether you're operating a single warehouse or managing hundreds of locations, every customer receives the same commitment to professionalism, responsiveness, and value.
RELATIONSHIPS THAT LAST
Many of our customers have trusted us for 25 to 30+ years. Those long-standing relationships weren't built on being the cheapest—they were built on consistently doing the job right, standing behind our work, and treating every customer's business as if it were our own.
We believe in becoming a long-term partner, not just another vendor.
OUR COMMITMENT
At Velocity Material Handling Solutions, we combine decades of industry experience with modern solutions to help businesses operate more efficiently, safely, and cost-effectively.
Our foundation remains the same as it was in 1988:
Efficiency. Precision. Speed.
That's the Velocity difference.
THE PEOPLE
THE DREAM TEAM

READY TO WORK TOGETHER?
Let's build a material handling solution tailored to your operation.